Building long-lasting relationships along the leadership cycle

Our members are like-minded people with innovative souls, and Worldwebforum is a place to have fun, meet, grow and be inspired. 

Worldwebforum began in Switzerland in 2004, when founder Fabian Hediger brought together a group of Atlassian software users who were curious about how they could be at the forefront of the upcoming changes to industry driven by digital transformation. Attended initially by 15 people, the topics discussed in the forum quickly gained the interest of leaders at all levels of technology: from visionary C-level executives to project managers wanting to be a step ahead of the most effective ways of working with agility and innovation.

Now, our community reaches across the globe, with deep executive networks within Silicon Valley, the European tech ecosystem, and a growing representation of emerging leaders from India and South East Asia.

We aim to be a platform that fosters innovative ideas in all its forms; a place where people can share ideas and make connections in physical and digital spaces, while upholding our values of diversity and respect. 

This ethos drives everything we do, from events and experiences, to mentor programs and initiatives.


Entrepreneurs provide humanity with products and services for the needs of today and tomorrow. They create sustainable values to make the planet worth living, also for future generations


Understanding of good tech-based and responsible leadership, empathy for planetary similarities and civilizational differences


Global leaders meet regularly, share their knowledge and can exchange information. We share this knowledge favourably and always available with a worldwide community – Worldwebforum

Core principles


must be the new normal. Nothing is sacred. The fear of being radical is a 20th century taboo.


must benefit people.  The Earth is a community, and the value of technological change must be measured by how it benefits, or affects, the entire human community.


begins at the end of this sentence.  The challenges currently facing humanity started in the past and will be solved in the future.  We want the future to be as soon as possible.


is an obsolete technology. Real change, the kind that will both save and transform our world, will come from people across borders working together.


are not alone. Worldwebforum is a movement of individuals who have come together because they believe in our mission of empowering radical change.  Will you join us?


Worldwebforum is produced by beecom, a Swiss software company that has shared a close growth journey with global software giant Atlassian. Jay Simons, President of Atlassian, had once  claimed in Barcelona that beecom was their first ever partner. It was at a time when Atlassian had only 25 employees and beecom, 5.

Learning a lot from Atlassian, beecom has adopted its values, guiding the way it does business, develop products, and build brands. Unique to beecom and Worldwebforum though are the values of creating a culture of experimentation and never giving-up that have shaped our exceptional story.

Open company, no bullshit

Openness is root level for us. Information is open internally by default and sharing is a first principle. And we understand that speaking your mind requires equal parts brains (what to say), thoughtfulness (when to say it), and caring (how it’s said).

Build with heart and balance

“Measure twice, cut once.” Whether you’re building a birdhouse or a business, this is good advice. Passion and urgency infuse everything we do, alongside the wisdom to consider options fully and with care. Then we make the cut, and we get to work.

Don’t #@!% the customer

Customers are our lifeblood. Without happy customers, we’re doomed. So considering the customer perspective – collectively, not just a handful – comes first.

Play, as a team

We spend a huge amount of our time at work. So the more that time doesn’t feel like “work,” the better. We can be serious, without taking ourselves too seriously. We strive to put what’s right for the team first – whether in a meeting room or on a football pitch.

Be curious and try things

We believe that the proof of the pudding is in the eating. We cultivate a culture of experimentation that pushes us to stay curious and test our ideas. We believe in giving ample room for mistakes that pave the way for learning and improvement.

Never give up

There will be many reasons to hand in the towel but resilience is our strong suit, having encountered many hurdles throughout our company’s history. Our belief that the Internet technology will change the world for the better has never wavered and continues to inspire us to this day.

Our story

produced by beecom

beecom was founded on September 11, 2000 by Fabian Hediger, Andreas Ziltener, and Andreas Heim. Its history is a long tale of resilience that is a source of inspiration to businesses who aspire for incessant innovation and sustained success.

Our Office

Our hub was refurbished in 2018 following a decision to pursue more openness in the way we collaborate whilst keeping our alternative punk attitude.

This has also been extended to our corporate identity which in 2019 was reinterpreted to reflect the boldness and candor of our brand.

“The design of the office has been an experimental and open process. We came up with meaningful ideas, to be applied to encourage relationships between open and closed spaces, light and dark schemes, finally unfolding a radical and inspiring working place.”

Fawad Kazi
CEO & Founder, Fawad Kazi Architekt, Zürich, Switzerland