She combines hardware, software, and apparel to create wearable technology products that enhance modern living

Billie Whitehouse

CEO, Wearables X, New York, USA

Why you should listen

Billie Whitehouse is known for developing Nadi X, a brand of yoga wear that incorporates technology that guides the body to perform poses better and maximises the exercise experience.

As a garment engineer, Billie creates garments that are fashionable, discreetly integrated with technology. Other designs her company has produced include jerseys connected wirelessly to phones that let fans receive real-time haptic vibrations so they can feel the excitement of every highlight of a contact sports game and undergarments for couples in long distance relationships to feel touch via wireless internet technology.

Business Insider named her as one of the 30 most important women under 30 in tech and she was named in the 100 Most Creative People in Business by Fast Company.

Meet Billie at the Worldwebforum as a Human Centered Design Track Speaker.

About Wearable X

Wearable X is a fashion tech company that brings together design and technology to create a better quality of life.

The Sydney-born, NYC-based company launched in 2013 with a product centered around touch. The first development of the haptic platform was Fundawear: vibrating underwear for couples in long distance relationships. Done in partnership with Havas for a Durex campaign, the success of this campaign led to the launch of Wearable Experiments (now Wearable X).

Through the exploration of the intersection between technology and fashion, the early team worked on many products including Navigate; launched in Sydney, New York and Paris. Following the success of the partnership, they worked with Fox Sports (Foxtel) on the future of fan engagement: The Alert Shirt. Through the engineering of both hardware, software and apparel, The Alert Shirt allowed for true innovation. The industry responded by awarding the product the Best Fan Engagement Award at the 2014 Clio Sports Awards New York. The success of these partnerships led to other brand executions, including campaigns with Oakley, The Store of the Future, and others in both sports and experience design.

In 2016, Wearable X, incorporated to be able to build products for themselves. Fan Jersey (X) was launched at Super Bowl 50 in collaboration with several large consumer beverage brands and was awarded the Wearable Award at Show Room Privee. The EURO Fan Shirt was showcased on the NewsCorp Yacht and the Contagious Villa. This European Football specific shirt was also involved in the Manchester Citizens Weekend where it was part of an activation with 3000 fans.

In May 2017 Wearable X launched its first direct to consumer product, Nadi X, a line of activated yoga apparel.


Billie Whitehouse is the CEO, designer and director of Wearable X. Billie specializes in the unique combination of hardware, software and apparel for wearable technology products. Known for her development of Nadi X, state-of-the-art technology to optimize your yoga. Billie is invigorating the fashion industry and transforming it into a business focused on improving the quality of our lives.

Billie is an aesthetic specialist with a naturally inquisitive nature towards technology and innovation. As a garment engineer she strongly believes people should not have to look like the technology that they have grown to love and depend on. Billie’s designs are sharp, experimental, naturally confident and subtly feminine in appearance integrated with the latest technology.

Business Insider recently named Billie as one of the 30 most important women under 30 in tech and she was named in the 100 Most Creative People in Business by Fast Company. The highlight for Billie in 2018 was winning The Fashion Group International, Design Technology Award, in 2017 it was being named one of the Most Innovative Companies in Fitness by Fast Co, in 2016 it was winning The Wearable Award in Paris at Show Room Privé as well as being featured on The Jimmy Fallon Show.

Forbes recently compared Billie to Steve Jobs and Jerry Seinfeld because of an anthropological look at human centric design with humor. Billie is a renowned keynote speaker with presentations stretching from the The New Yorker Tech Fest 2016, Fortune’s Elevate 2016, Wired UK 2015, Cannes Lions 2015/2016, Conde Nast Digital Russia 2016, India Fashion Forum 2016 and many more.